Browsing All posts tagged under »social value«

Watch out for the new wave of communications dinosaurs

December 18, 2018

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Any communications practitioner worth their salt should have two words at the front of their mind in 2019: Social Value.

Solving public relations PR problem

November 20, 2018

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The world of public relations is changing, but the industry needs to do more to understand the social impact of its work.

Buying Social Isn’t Just For Consumers

October 14, 2016

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This Saturday sees the nation encouraged to “Buy Social” on Social Enterprise UK’s Social Saturday. Social enterprises aren’t just for consumers. In the PR industry, the PR and Communications Association (PRCA) has led a laudable drive to encourage more public relations agencies to Buy Social. But far more needs to be done. In designing marketing […]