PRCA | Ramblings Of A PR

Browsing All posts tagged under »PRCA«

We must do more to attract the next generation of campaigners

June 18, 2019

The headlines from the recent PRCA Census may make for grim reading for charity PRs, but the truth behind the sector lies in the detail. On the surface, the fact that only non-departmental public bodies earn less than charity PRs, makes for depressing reading. While charities rightly have to safeguard the use of money donated […]

Let’s focus on the REAL social impact of communications

May 14, 2019

Other professions are speaking the language of social value. And now the PR & communications industry is joining in.

Solving public relations PR problem

November 20, 2018

The world of public relations is changing, but the industry needs to do more to understand the social impact of its work.

No room for complacency in Bell Pottinger case

September 5, 2017

In the aftermath of the Bell Pottinger case all organisations should ask who else is on their PR agency's client roster, the transparency applied to public affairs lobbying should be rolled out to all public relations activity and there should be a deeper inquiry into the ethics of the industry.

The reputation challenge at the heart of fundraising

July 5, 2017

Almost a quarter of the public (23%) feel “emotionally blackmailed” by charities, according to new research from the Commission on the Donor Experience. No wonder then that as well as seeking to define good practice, the Commission has also put building the reputation of charities at the centre of its recommendations. The Commission was launched in […]

The end of the homogenous charity sector?

September 5, 2016

The House of Lords Select Committee on Charities is a golden opportunity to help build a more constructive relationship between government and charities and move on from the recent turbulent times for the sector. Yet in just 33 words, I’ve managed to re-enforce one of the key issues facing charities: the idea of a homogeneous […]

The future for the PRCA Charity & Not-For-Profit Group

July 29, 2016

The last few years will go down as some as the most tumultuous ever experienced in charity communications, but the world is stabilising and it's time to move on.