Browsing All posts tagged under »PRCA«

Three ways PR & comms staff can help the fight against COVID-19

March 25, 2020

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As the government's Stay Home, Save Lives message gets through and the world settles into a new normal, the PR and communications profession must start to look at the positive social impact it can have right now.

Is 2020 the year the PR profession unites on ethical conduct?

January 1, 2020

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It's time to move on from the ethical scandals of the previous years in 2020 with a renewed focus on ethics.

PR needs a renewed focus on ethics, diversity and impact

October 27, 2019

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As Chair or Vice Chair of the PRCA Council, I will propose ethics, diversity and standards are the focus of the Council's work.

We must do more to attract the next generation of campaigners

June 18, 2019

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The headlines from the recent PRCA Census may make for grim reading for charity PRs, but the truth behind the sector lies in the detail. On the surface, the fact that only non-departmental public bodies earn less than charity PRs, makes for depressing reading. While charities rightly have to safeguard the use of money donated […]

Let’s focus on the REAL social impact of communications

May 14, 2019

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Other professions are speaking the language of social value. And now the PR & communications industry is joining in.

Solving public relations PR problem

November 20, 2018

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The world of public relations is changing, but the industry needs to do more to understand the social impact of its work.

No room for complacency in Bell Pottinger case

September 5, 2017

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In the aftermath of the Bell Pottinger case all organisations should ask who else is on their PR agency's client roster, the transparency applied to public affairs lobbying should be rolled out to all public relations activity and there should be a deeper inquiry into the ethics of the industry.

The reputation challenge at the heart of fundraising

July 5, 2017

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Almost a quarter of the public (23%) feel “emotionally blackmailed” by charities, according to new research from the Commission on the Donor Experience. No wonder then that as well as seeking to define good practice, the Commission has also put building the reputation of charities at the centre of its recommendations. The Commission was launched in […]

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