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Collected thoughts of a remote working public relations professional
Browsing All posts tagged under »London 2012«
The best Olympic PR moment
Over the last two weeks, this blog has featured over 50 Olympic PR highs and lows from London 2012, but which was your favourite? Take five seconds to fill in this poll (I’ve picked my top five, feel free to write in any others)…
Guinness, Team UK and a real legacy for Olympic PR
August 3, 2012
Blogging from Dublin today, and Olympic PR fever is certainly more tempered here, in fact the Irish tourist board has spent €500,000 encouraging Londoners to come here to avoid the hordes. Alcohol-related gaffe of the Games: Much to the delight of the Irish press, the National Press Club of Washington emailed its entire august PR […]
Olympic PR melons, parents and the fauxlympics
August 1, 2012
The third installment of Olympic PR highs and lows featuring melons, parents and the fauxlympics
Olympic PR highs and lows
July 30, 2012
The London Olympics are less than a week old and there’s already been no-end of PR stunts, mishaps and misunderstandings. Here are the five most notable so far… Worst crisis comms excuse: Trying downplay the loss of keys was pretty cringeworthy crisis comms by the Met Police. But LOCOG blaming spectators using mobile phones for […]
Olympic choreography or co-incidence?
July 1, 2012
The BBC unveiled its Olympic advertising creative during the Euro 2012 Finals. But can you spot the difference between this and, Olympic Sponsor, Lloyds TSB‘s long-standing ‘For the Journey’ advertising? Carefully choreographed plan, co-incidence, or just lazy copy-cat advertising? Whichever version you want to believe, surely the BBC should try and avoid endorsing corporates at […]
More from The Rooftop – news worth shouting about
- The Missing People Zoom Call 03/06/2020
- Social enterprise helps save jobs in Africa 02/06/2020
- Public given opportunity to host their own online art exhibition 01/06/2020
- Rooftop TV: Episode 7 – Free laptops, blind college challenge, sleep in fundraiser 30/05/2020
- Families raise £10,000 sleeping in for homeless charity 29/05/2020
- Citizens of the World, Reunite! 28/05/2020
- Cambridge community joins forces to support vulnerable residents 27/05/2020
- Blue Hearts campaign celebrates health workers 26/05/2020
- Special effects company supports Devon Air Ambulance 25/05/2020
- Rooftop TV: Episode 6 – The Big Issue, food poverty, mental health awareness 23/05/2020
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August 11, 2012
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