Browsing All posts tagged under »GE2015«

The social media election? No, 2015 should have been the integrated election

May 6, 2015

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With so much of the electorate undecided in 2015, the spotlight rightly falls on how party communications has failed to excite, inspire and drive votes. Commentators were quick to dub Thursday’s poll as the first social media election. But of course, it was never going to live up to this hype. What it should have […]

Who are the undecided voters in the general election?

May 5, 2015

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Political polling has taken on an even greater significance in 2015 with the general election being so unpredictable and the media desperate to try and call the final result. And despite this unpredictability, the polls published in the papers always seem to be so confident. Yet, there is always one striking omission from the numbers: […]

How much did Boots spend attacking Labour?

February 3, 2015

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The Lobbying Act is in full force and charities are apparently scaling back political comment in fear of being reprimanded by the Electoral Commission for being a non-party campaigner. But corporates are not so shy. Take Boots’ attack on Ed Miliband and the resulting argument with the Labour party. With the Lobbying Act limiting spending on regulated PR […]

Five tips on preparing your charity for the 2015 General Election

January 20, 2014

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The 2015 General Election will be a key opportunity for charities to further their aims and objectives and gain more supporters. However, research shows that many organisations have yet to start planning for the election. With less than 18 months to go until the election on 7th May 2015, the research found that almost half of […]