EasyJet | Ramblings Of A PR

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News of the World advertisers hit on Twitter, but they aren’t listening

July 5, 2011

As the headlines on all (non News International) media outlets drive public anger over the Millie Dowler / News of the World phone hacking scandal, social media reaction looked at targeting advertisers who work with the paper. Several sites have given easy to use lists of recent News of the World advertisers to enable the Twitter […]

Easyjet’s ‘Double Dip’ Crisis

November 25, 2009

Easyjet probably thought they’d won the crisis management battle to shut down the debate on the holocaust memorial photo spread. Online media coverage over the weekend showed them acting quickly, decisively and sympathetically by pulping 300,000 copies of their inflight magazine (although it took 3 weeks for the complaint to surface). But the issue has […]