communications | Ramblings Of A PR

Browsing All posts tagged under »communications«

The reputation challenge at the heart of fundraising

July 5, 2017

Almost a quarter of the public (23%) feel “emotionally blackmailed” by charities, according to new research from the Commission on the Donor Experience. No wonder then that as well as seeking to define good practice, the Commission has also put building the reputation of charities at the centre of its recommendations. The Commission was launched in […]

Buying Social Isn’t Just For Consumers

October 14, 2016

This Saturday sees the nation encouraged to “Buy Social” on Social Enterprise UK’s Social Saturday. Social enterprises aren’t just for consumers. In the PR industry, the PR and Communications Association (PRCA) has led a laudable drive to encourage more public relations agencies to Buy Social. But far more needs to be done. In designing marketing […]

The end of the homogenous charity sector?

September 5, 2016

The House of Lords Select Committee on Charities is a golden opportunity to help build a more constructive relationship between government and charities and move on from the recent turbulent times for the sector. Yet in just 33 words, I’ve managed to re-enforce one of the key issues facing charities: the idea of a homogeneous […]

The future for the PRCA Charity & Not-For-Profit Group

July 29, 2016

The last few years will go down as some as the most tumultuous ever experienced in charity communications, but the world is stabilising and it's time to move on.

£117,800 to be the PM’s mouthpiece

January 18, 2016

The PM needs a new (deputy) spokesperson. And the salary is almost five times the UK's average salary

The Lobbying Act: Everything is not OK

June 1, 2015

With the General Election over, the public debate about the Lobbying Act has subsided and the restrictions it placed on campaigners have been temporarily lifted. But the Act sent charities reeling during the campaign, the pernicious impact of its stifling threat to freedom of speech is still being felt and confusion caused by poor Electoral Commission […]

There’s no such thing as an apolitical campaign

March 28, 2013

Over on the Claremont blog, I argue that there can be no such thing as an apolitical charity communications campaign. While the stated objectives of a charity communications may be seemingly non-political (such as fundraising, reputation-building, public awareness raising or driving action) for each of these four communications objectives, taking an apolitical approach is nigh […]