Browsing All posts tagged under »communications«

Misinformation: the fight of our professional lives

March 29, 2021

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Tackling misinformation and disinformation will be the fight of charity communicators' lives over the next ten years.

Three ways PR & comms staff can help the fight against COVID-19

March 25, 2020

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As the government's Stay Home, Save Lives message gets through and the world settles into a new normal, the PR and communications profession must start to look at the positive social impact it can have right now.

We must do more to attract the next generation of campaigners

June 18, 2019

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The headlines from the recent PRCA Census may make for grim reading for charity PRs, but the truth behind the sector lies in the detail. On the surface, the fact that only non-departmental public bodies earn less than charity PRs, makes for depressing reading. While charities rightly have to safeguard the use of money donated […]

Watch out for the new wave of communications dinosaurs

December 18, 2018

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Any communications practitioner worth their salt should have two words at the front of their mind in 2019: Social Value.

Communicating causes: the new bible for campaigners

June 29, 2018

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Former UN Secretary General Kofi Annan’s 2014 prediction that the 21st Century would be the “era of the NGO” is an appropriate starting point for Communicating Causes – an all encompassing new book on the state of campaigning in the charity sector. The book, launched at a PRCA Charity and Not for Profit event last […]

Charities must have the freedom to campaign

January 17, 2018

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Charities have a vital role to play in campaigning for positive social change as they are well placed to spot the unintended consequences of legislation and can highlight gaps that risk leaving sections of our society behind. Even the Charity Commission for England and Wales acknowledges that while charities must be independent from party politics […]

Integration and reputation: sector wide fundraising goals for 2018

December 18, 2017

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2017 should be seen as a turning point in the role of fundraisers in charities and not for profits. It is the year that the negative headlines of the past can be put behind the sector and a new relationship with donors can be moved forward. At the heart creating this turning point is the […]

How comms can help transform charity transparency

October 20, 2017

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The TFN Live panel debate at the Institute of Fundraising Conference in Glasgow highlighted the divide between fundraisers and the rest of charity sector. But it’s a gulf that can be bridged by better communications. Fundraising has been through tough times; negative headlines, changes in legislation and changes in sources of revenue have led many […]