Browsing All posts tagged under »charity«

How comms can help transform charity transparency

October 20, 2017

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The TFN Live panel debate at the Institute of Fundraising Conference in Glasgow highlighted the divide between fundraisers and the rest of charity sector. But it’s a gulf that can be bridged by better communications. Fundraising has been through tough times; negative headlines, changes in legislation and changes in sources of revenue have led many […]

The future for the PRCA Charity & Not-For-Profit Group

July 29, 2016

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The last few years will go down as some as the most tumultuous ever experienced in charity communications, but the world is stabilising and it's time to move on.

Five tips to ensure you don't fall foul of the Lobbying Act

August 22, 2014

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It is not just the PR industry which has been asking difficult questions about the impact of regulations for non-party campaigners during the 2015 General Election. And unless any last ditch attempts to delay the introduction of the Lobbying Act are successful, there is less than a month to go until the law comes into force. So, here are five tips to ensure […]

Five tips on preparing your charity for the 2015 General Election

January 20, 2014

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The 2015 General Election will be a key opportunity for charities to further their aims and objectives and gain more supporters. However, research shows that many organisations have yet to start planning for the election. With less than 18 months to go until the election on 7th May 2015, the research found that almost half of […]

There’s no such thing as an apolitical campaign

March 28, 2013

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Over on the Claremont blog, I argue that there can be no such thing as an apolitical charity communications campaign. While the stated objectives of a charity communications may be seemingly non-political (such as fundraising, reputation-building, public awareness raising or driving action) for each of these four communications objectives, taking an apolitical approach is nigh […]

You can’t take politics out of charity communications

March 27, 2013

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The PRCA’s charity group recently debated the pros and cons of a ‘political’ approach to charity communications. But in the charity world, there can be no such thing as an apolitical campaign. While the stated objectives of charity communications may be seemingly non-political (such as fundraising, reputation-building, public awareness raising or driving action) for each […]