Browsing All posts tagged under »bid candy«

Where do advertisers get their ideas from?

August 31, 2012


You’re an advertising agency creative. You work at a massive global firm (say, Leo Burnett). You might be tired. You may even be a bit bored of one of your clients (say, Ronald McDonald House Charities). You need something concrete to show at an all important meeting. And quick. So you call in a small […]