Browsing All posts tagged under »A&E«

Three symptoms of a poor marketing campaign

February 27, 2012

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As the government continues to scrutinise central marketing spending and the NHS is under threat of major re-organisation, it’s refreshing to know that some NHS authorities are able to splash the cash. Or not. In an early front runner for the ‘waste of public money of the year’ award (if there was such an award), […]