Browsing All Posts filed under »PR«

PR needs a renewed focus on ethics, diversity and impact

October 27, 2019

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As Chair or Vice Chair of the PRCA Council, I will propose ethics, diversity and standards are the focus of the Council's work.

Buying Social Isn’t Just For Consumers

October 14, 2016

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This Saturday sees the nation encouraged to “Buy Social” on Social Enterprise UK’s Social Saturday. Social enterprises aren’t just for consumers. In the PR industry, the PR and Communications Association (PRCA) has led a laudable drive to encourage more public relations agencies to Buy Social. But far more needs to be done. In designing marketing […]

Campaign Collective launches

February 22, 2016

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A new social enterprise, the Campaign Collective has been launched to help charity and not-for-profit marketeers.

The unwelcome political return of Mr Megabus

September 4, 2014

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The No campaign in the Scottish Referendum may have issues with its sexist and patronising adverts, but Sir Brian Souter’s appearance on the BBC last night serves as a reminder that the Yes campaign has its fair share of undesirable views. Let’s go back to 1999/2000 and what the Scottish Daily Mail editorial called: Labour’s […]

This is my country, not the Daily Mail’s

August 6, 2012

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More Olympics PR highlights including Hope Not Hate, NBC (again), David Beckham and the Wiggo-Phone.

A Rambling Review of 2011

December 28, 2011

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‘Tis the season to be lazy. Given all media outlets for miles around are happily soaking up the mulled wine and mince pies while skeleton crews press ‘play’ on a long ago pre-recorded round up of the year, I thought I’d do the same. So here’s your Ramblings of a PR review of 2011, based […]

GMT – Three news stories and a poor PR show

October 31, 2011

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Joined up government is a mantra politicians from all sides love to trot out.  But in government communications, it is a very rare sight. Take the clocks going back this weekend.  A nice ‘news hook’ to get some positive PR about what the government is doing to help prepare for winter? Or a chance for […]

Marketing saves lives

May 31, 2011

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When the new coalition government came into power, one of its first acts was to halt all spending on PR, advertising and pretty much all other marketing activity. In the immediate aftermath of this decision, the quantity and quality of government communications declined rapidly and serious errors were made in countless announcements. The communication issues around […]