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Communicating causes: the new bible for campaigners

June 29, 2018

Former UN Secretary General Kofi Annan’s 2014 prediction that the 21st Century would be the “era of the NGO” is an appropriate starting point for Communicating Causes – an all encompassing new book on the state of campaigning in the charity sector. The book, launched at a PRCA Charity and Not for Profit event last […]

Five ways charities and campaigners can get the good news out there

April 16, 2018

Hints and tips on how charities and campaigners can spread their good news more effectively

A year of collaboration?

January 2, 2018

If 2017 was the year of division with Trump, Brexit and Ed Sheeran driving divisions between society, will 2018 be the year of collaboration?

Integration and reputation: sector wide fundraising goals for 2018

December 18, 2017

2017 should be seen as a turning point in the role of fundraisers in charities and not for profits. It is the year that the negative headlines of the past can be put behind the sector and a new relationship with donors can be moved forward. At the heart creating this turning point is the […]

How comms can help transform charity transparency

October 20, 2017

The TFN Live panel debate at the Institute of Fundraising Conference in Glasgow highlighted the divide between fundraisers and the rest of charity sector. But it’s a gulf that can be bridged by better communications. Fundraising has been through tough times; negative headlines, changes in legislation and changes in sources of revenue have led many […]

No room for complacency in Bell Pottinger case

September 5, 2017

In the aftermath of the Bell Pottinger case all organisations should ask who else is on their PR agency's client roster, the transparency applied to public affairs lobbying should be rolled out to all public relations activity and there should be a deeper inquiry into the ethics of the industry.

The reputation challenge at the heart of fundraising

July 5, 2017

Almost a quarter of the public (23%) feel “emotionally blackmailed” by charities, according to new research from the Commission on the Donor Experience. No wonder then that as well as seeking to define good practice, the Commission has also put building the reputation of charities at the centre of its recommendations. The Commission was launched in […]