Browsing All Posts filed under »news of the world«

1.2m or 3.7m – what is success for Sun on Sunday?

February 21, 2012

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It’s no surprise that the Sun on Sunday will finally launch this weekend. But how will News International measure success? The latest ABC circulation figures show that over 1.2 million readers were added to other Sunday tabloids (including the loss of readers experienced by the Mail on Sunday) since the closure of the News of […]

News of the World advertisers hit on Twitter, but they aren’t listening

July 5, 2011

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As the headlines on all (non News International) media outlets drive public anger over the Millie Dowler / News of the World phone hacking scandal, social media reaction looked at targeting advertisers who work with the paper. Several sites have given easy to use lists of recent News of the World advertisers to enable the Twitter […]