Browsing All Posts filed under »Issues«

The Lobbying Act: Everything is not OK

June 1, 2015

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With the General Election over, the public debate about the Lobbying Act has subsided and the restrictions it placed on campaigners have been temporarily lifted. But the Act sent charities reeling during the campaign, the pernicious impact of its stifling threat to freedom of speech is still being felt and confusion caused by poor Electoral Commission […]

The social media election? No, 2015 should have been the integrated election

May 6, 2015

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With so much of the electorate undecided in 2015, the spotlight rightly falls on how party communications has failed to excite, inspire and drive votes. Commentators were quick to dub Thursday’s poll as the first social media election. But of course, it was never going to live up to this hype. What it should have […]

Let's make 2015 the year of trust and ethics in PR

January 28, 2015

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If the Edelman Trust Barometer wasn’t enough of a wake up call to the marketing industry that organisations need to focus on building trust, new research from PulseCheck should provide a further reason to kick start a debate about organisations’ communications priorities. Last week, the Barometer revealed that, globally, trust in charities, NGOs, business and media has declined across the board […]

Trust in charities collapses; but ethics are key to rebuilding faith

January 20, 2015

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The must-read annual Edelman Trust Barometer (see below for the full report) has just been published and its message is clear: If you want to build trust be social and be ethical. The Barometer finds that, globally, trust in charities, NGOs, business and media has declined across the board and the UK is ranked as […]

Three predictions for charity campaigns in 2015

January 5, 2015

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With the political parties kick-starting the longest General Election campaign in history this week, politics will clearly have a major impact on charity campaigns in 2015. But as PR Week reveals, it’s not the only issue campaigners and charity PRs will face in (early) 2015: 1. The Lobbying Act will continue to confuse charities and campaigners. Part 2 of the […]

19th September 2014: The end of press conferences?

September 19, 2014

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Press conferences have had a good run. From calming public nerves in a crisis (or not if you are Malaysian Airlines) to launching campaigns and announcing mundane company results, press conferences have been at the heart of the PR’s repartee for decades. But while the media’s attention is focused on Scotland, the Lobbying Act came […]

The impact of the Lobbying Act on PR is still not clear

August 7, 2014

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With just weeks to go until regulations for non-party campaigners during the 2015 General Election come into force, there are still fundamental questions that remain unanswered about the impact of the Lobbying Act on PRs. In fact, the PRCA Not-For-Profit and Charity Group has written to the Electoral Commission with ten key questions they must […]