July 14, 2011
As you may have heard on the PR grapevine, read on Gorkana or in PR Week, I’m heading for the Band & Brown exit. First off, I would like to thank Band & Brown who have been amazing employers for the last seven (almost eight) years! I’ve learnt so much from everyone I have worked […]
July 5, 2011
As the headlines on all (non News International) media outlets drive public anger over the Millie Dowler / News of the World phone hacking scandal, social media reaction looked at targeting advertisers who work with the paper. Several sites have given easy to use lists of recent News of the World advertisers to enable the Twitter […]
June 17, 2011
The first rule of PR is never to talk about PR. Well, that’s what it seems like anyway. Yesterday, Redner Group made the headlines for threatening not to send some reviewers the next Duke Nukem game, after they went ‘too far’ in their criticism. And for all the game manufacturer’s claims that it seeks to maintain a healthy relationship […]
June 15, 2011
There’s a certain irony to the well-trodden phrase ‘finding the silver bullet in social media’. Everyone is searching for that magical formula which will tell you that if you do X in social media you will achieve Y. It doesn’t exist. And I doubt it ever will. In fact, finding the silver bullet in social […]
June 12, 2011
After Ed Miliband was roundly criticised for his communications performances last week, Labour has at least addressed one of the problems. Sort of. Party HQ finally sent a ‘help save the NHS’ email to supporters. A few days late, and not as engaging as it could be, at least it provides members with a clear […]
June 8, 2011
The rise of the ‘infographic’ has been a long time coming. At a recent Claremont Communications event at the RSA, Guardian news data king Simon Rogers, pointed out that the first ever edition of the then Manchester Guardian in 1821 dedicated a significant chunk of one of its pages to a table of deprivation in the city. […]
May 10, 2011
A great idea coming in from Tracy Jones at Creative Territory in Australia (sorry, are the Ramblings starting to sound like a daytime TV show?) Why not start your press releases with a ‘TwitterCue’, i.e. a 140 character line which sums up the content? Done properly (and without undue abbreviations), this sounds like a good habit […]
May 8, 2011
Simple answer: When you want to criticise it. Today’s Mail on Sunday headline is a case in point. Ministers launch PR blitz to sell £9,000 courses to students You can just hear the sub editor sneering as the letters ‘P’ and ‘R’ are used to pour scorn on the fact that the government might want […]
Work in PR in London.
Support Coventry City.
Love real ale pubs, travel, music and books.
Spend too much time on the Internet.