November | 2011 | Ramblings Of A PR

Browsing All Posts published on »November, 2011«

PR Picture of the Year (part 2)

November 17, 2011

Benetton have a knack for fantastic campaigning advertising. And this picture, while not the most important picture you’ll see this year, is amazing for PR purposes: Sadly, on this occasion it seems that Benetton were only ever going to use the poster for a PR stunt, rather than roll out the image, as it has […]

The hidden consequences of a lobbying ban

November 10, 2011

Negative headlines surrounding the lobbying industry continue as the government continues to drag its feet on the issue of a statutory register of lobbyists. But the 'cure' being proposed - a ban on secret lobbying - could end up being worse than the disease. And could be the first steps to PR becoming a restricted profession - ironically reducing the numbers who can talk to politicians - and even the media.

If PR’s a people industry, do we need different people?

November 8, 2011

People are vital to communications. Not only do they make up the audiences marketeers try to reach, but they are often the sole 'asset' a communications team or agency has. So it was disappointing that not more employers attended the 'Education in Public Relations' debate at the University of Westminster - an ideal chance to debate PR degrees and the future of recruitment and training in the communications industry.

Let a social enterprise deliver health Comms4Life

November 4, 2011

£85,000 a month is a lot of money. When government is cutting spending in all walks of life, especially marketing, £85,000 a month for a PR agency is even more money. But, that’s what the Department of Health is looking to invest in trying to make the nation healthier. In doing this, it will […]