Browsing All Posts published on »February, 2011«

The BS machine rumbles on

February 14, 2011

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Back in July I attended a Big Society event. This was its second launch. There was then another at the Conservative party conference, making today the fourth launch of the Big Society. But this one was different. Opinion has polarised. Massively. The Big Society has been condemned by people from all sides – and it […]

The end of the celebrity?

February 1, 2011

0

Hallelujah! The world has escaped from the clutches of celebrities at last. Research from the US has found that adverts without sporting celebrities have the same impact as those with them (and in some cases celebs perform worse). PR Week reports that just one in five kids will support a charity because of celebrity endorsement. […]

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