March | 2010 | Ramblings Of A PR

Browsing All Posts published on »March, 2010«

Cameron’s slip means the end for pre-records

March 24, 2010

The majority of interviews for TV and radio don’t happen live, but are pre-recorded. This works well for everyone – spokespeople get to do the interview at a time and place to suit them and broadcasters can line these set pieces up in advance and get content for stories in the bag. The other benefit […]

Education debate

March 19, 2010

As PR moves ever faster into the social media realm, it’s been interesting to be part of the launch of the first election broadcast generated entirely by the public this week. Not just this, but it’s also been a massive learning pulling together a broadcast itself – for example I had no idea how long […]

Mydavidcameron more popular than leading charities

March 12, 2010

In a pretty rare, but welcome, move, mydavidcameron.com has taken to publishing web traffic to their site on a seemingly regular basis. The latest results show site traffic of 250k in six weeks – more than double what the country’s leading charities (such as British Heart Foundation and Cancer Research UK) will have generated despite all of […]

Twanscript: Royals and the media

March 8, 2010

Twanscript (is that a permissible Twitter-word?) from the Republic debate The Royal PR Machine with Richard Palmer, royal correspondent of the Daily Express and Emily Hill, Evening Standard journalist and Guardian commentator. Here are the pick of the comments from the debate (all have been shortened due to Twitter use and are comments made at […]

Mydavidcameron vs the real thing… who wins?

March 3, 2010

The recent media storm around Tory campaign funding jogged a promise I made to try and answer a big question about the importance of social media on the outcome of the election. Just how effective will a poster campaign be for the Tories? And is it possible that more people would see Labour’s spoofs of […]